Site icon Napier – B2B PR and Marketing Agency

Running out of Online Ads?

Those venerable consultants at McKinsey have reported that we may be running out of online inventory. Although this report does not look specifically at our industry, it is a phenomenon that we have seen in the European electronics industry. Of course as demand outstrips supply, there is only one possible result: prices moving upwards. Click here for the report (registration required).

Exit mobile version