Napier: The Awareness to Opportunity Agency
Delivering results for B2B technology clients in the UK, Europe and beyond
Yesterday’s marketing doesn’t work in today’s rapidly changing business-to-business and technology industries. We have a better, award-winning approach. Our ability to identify what’s important and strip away the irrelevant helps our clients, who are some of the most innovative and fastest-growing B2B and technology companies in the world, achieve their business goals sooner.
As an integrated B2B technology marketing agency, we have core services that form the DNA of our campaigns. Our unique four-step approach designs and continually optimises campaigns that convert awareness to opportunity more quickly, increasing your prospects’ momentum through the funnel.
Our knowledge of B2B technology audiences is deep and driven by data, and we offer specialist teams for content generation; media and analyst relations; paid media; digital (including ABM and marketing automation); and a graphic design studio.
Our Core Services
We’re an integrated agency that helps clients run campaigns across different media and channels. But there are a few services that form the DNA of our campaigns. Learn more about Napier’s marketing DNA:
Napier’s unique four-step process is designed to optimise B2B tech PR and marketing campaigns. It takes the best research on effective ways to deliver great PR and marketing campaigns and distils it into four simple steps: DETERMINE, FOCUS, DELIVER and ENHANCE. See how our 4-step process and marketing expertise helps our clients move prospects from awareness to opportunity more quickly, delivering measurable results that help them achieve their business goals.
Our Reach
Napier covers the UK, Europe and North America. We have offices across the UK and in the San Franciso Bay Area in America. We deliver global reach through our membership of Eurocom Worldwide, a network of specialist B2B technology agency partners that spans the globe.
Work for Napier
Looking for an exciting challenge at one of the UK’s leading B2B marketing agencies? If you value the same things as us: trust & openness, quality, improvement and commercial awareness, we want to hear from you. Check our current vacancies, or email us to find out if we can make a position just for you.
Customer Stories
Our Blog
How Public Relations Drives Growth for B2B Technology Companies
Marketing Blog,Electronics Media News
October 23, 2026
Public relations (PR) for B2B technology companies is a strategic communication process that builds visibility for technical expertise and…
Smarter B2B Pricing Through Behavioural Insights with Etinosa Agbonlahor at Decision Alpha
Marketing Blog,News About Napier,Podcast
October 16, 2026
Etinosa Agbonlahor, founder and CEO of Decision Alpha, joins the podcast to talk about applying behavioral economics to B2B pricing and financial…
AI, Email and the Future of B2B Marketing: Balancing Automation and Human Creativity
Marketing Blog,News About Napier,Podcast
September 30, 2026
Brendan Farnand, Co-Founder and Chief Evangelist at Knak, joins the podcast to talk about his marketing career at IBM and Trend Micro and the…
Roshini Bains joins Startups Magazine as Deputy Editor
September 28, 2026
We are delighted to note that Startups Magazine has appointed Roshini (Rosh) Bains as Deputy Editor, adding her technology, manufacturing, and…