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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

5 Top Tips for Successful ABM Campaigns

ABM has quickly become an integral part of the B2B space, and we are continually seeing more B2B companies jump on the ABM train to generate…

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4 Email Marketing Trends to Watch Out for in 2021

I recently came across an email marketing trends report from Smart Insights, a publisher and online learning platform. The report was part of their…

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Napier Shortlisted for PRmoment B2B PR Agency of the Year Award

We are delighted to share that Napier has been shortlisted for the PRmoment 'B2B PR Agency of the Year' award. Faced with tough competition each…

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Electronic Specifier Announces Webinar Summit

Electronic Specifier has announced a webinar summit, to be held on 1st September 2021. As a one-day event, the Electronic Specifier publishing team…

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all-electronics.de Launches New Website Design

The all-electronics.de website has been re-launched with a new design, offering users a number of new and improved functions. With a new clean and…

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Electronic Component Show Rescheduled for May 2022

The Electronic Component show (ECS) has been rescheduled to May 2022. With the original show scheduled to take place in 2020, and postponed to 2021…

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Electronic Specifier Launches Series Three of Podcast

Electronic Specifier has launched series three of its 'Electronic Specifier Insights' podcast. We've previously reported on Electronic Specifier's…

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The New Napier ABM Tactics Advisor

One of the fastest-growing services we offer is support for account-based marketing (ABM) campaigns. It's also a service that generates a huge number…

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EETech Media Releases Electrical Engineering Study

EETech Media has released an Electrical Engineering Study, which provides insights into how engineers behave during the design process, as well as…

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Editorial Changes at Electrical Engineering Magazine

Niamh Marriott has been named as the new Editor at Electrical Engineering magazine, replacing Carly Wills who is now Editor at Electrical Contracting…

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