Our Blogs

Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

A Napier Podcast: Interview with Cassandra Jowett – PathFactory

In this podcast episode, we interview Cassandra Jowett, Senior Director of Marketing at PathFactory, a B2B intelligent content platform. Cassandra…

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Elektra Awards 2021 Open for Entries

The Elektra awards 2021 is now open for entries. With 21 trophies up for grabs, the Elektra Awards invites companies and individuals to submit…

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ViPress.net Takes New Direction

French publication ViPress.net has announced a new direction for the online magazine, as it welcomes Pascal Coutance as its new Editor. Pascal joins…

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ETN Announces Embedded Conference Finland for 2021

ETN has announced its annual Embedded Conference Finland for 2021. This year’s event will take place at the Akavatalo in Pasila, Helsinki and will be…

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A Napier Podcast: Interview with Shea Castle – Terminus

In this podcast episode, we interview Shea Castle, Senior Customer Marketing Manager at Terminus, a leading Account-Based Marketing (ABM) platform.…

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How a Social Media Scheduling Tool Levelled-Up Our Game

Although the last 14 months has proved to be a challenging time for businesses across the globe, social media was an essential communication tool in…

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A Napier Webinar: Five ABM Campaigns to Increase Sales

Account-Based Marketing (ABM) is one of the fastest-growing activities within the B2B space, and when executed right, it can generate a significant…

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What Makes a Successful Infographic?

In the first blog of our Design series, Tom Walker, Design Manager at Napier, shares his views on what makes an infographic successful.  I have been…

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The Rise of Talking Industry and Revival of Live Events

We were delighted to receive a guest blog post from the editorial team at DFA Media, who share the latest from the publication, including details on…

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Napier Renews Eurocom Worldwide Membership for 2021

We are delighted to share that Napier has renewed our Eurocom Worldwide membership for 2021, ensuring we have continued access to the best B2B and…

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