News About Napier
Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.
Mastering B2B Marketing: Power of Differentiation with Alex Wood at Avnet
Alex Wood, Global Marketing Director at Avnet and Tria, joins the podcast to talk about his journey into tech marketing and why he has stayed at…
How to Use AI to Create an Email Marketing Campaign
Discover how to use AI to create email marketing campaigns with Napier's on-demand webinar. The webinar covers: Using AI for contact research How to…
Napier Shortlisted for 2026 Instrumentation and Electronics Awards – Vote Now!
We are delighted to share that Napier has once again been shortlisted for PR Agency of the Year in this year’s Instrumentation and Electronics…
AI Meets Direct Mail: Enhancing Marketing Strategies with Brad Kugler at DirectMail2.0
Brad Kugler, CEO and co-founder of DirectMail2.0, joins the podcast to talk about moving from his family’s packaged media business hit by…
The Evolution of AI in Marketing: A Discussion with Rafa Flores at Treasure AI
Rafa Flores, Chief Product and Growth Officer of Treasure AI, joins the podcast to talk about his career path from engineering recruiter to…
Why Microsite Development Still Matters in Modern B2B Campaigns
For lots of B2B marketing teams, the corporate website has become the default focus for every campaign, product launch, event, or content asset.…
Harnessing AI for Breakthroughs in Marketing with Jon Benson at BNSN
Jon Benson, founder and CEO of BNSN, joins the podcast to talk about his path from writing the “Fit Over 40” book to becoming a leading…
B2B Inbound Marketing for Complex Technology
For many technology companies, the biggest marketing challenge is not just about generating leads. It’s about remaining visible, credible, and useful…
B2B Content Marketing in the AI Era: What Still Drives Results?
AI has transformed content creation. Tasks that once took days can now be completed in hours, helping marketing teams produce more with fewer…
B2B ABM and AI: Smarter Targeting, Better Personalisation for Modern Marketers
For B2B marketers, B2B account-based marketing (ABM) has moved far beyond being a niche tactic for a handful of strategic accounts. Today, B2B ABM is…