News About Napier

Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.

Navigating the Marketing Automation Landscape: HubSpot’s Cashflow Acquisition and SEMrush’s Strategic Moves

In this episode of the Marketing Automation Moment podcast, hosts Hannah Wehrly and Mike Maynard dive into recent developments in marketing…

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Let’s Talk PR & More

Mike joined Sherry Goldman on the Let's Talk PR & More radio show to discuss the importance of B2B communications, including best practices for…

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The reality of 3D printing: overhyped or a true game changer? – Forward AM

Mike is joined by Alexander Levitt, Head of Marketing at Forward AM, previously part of BASF's 3D printing division. With 15 years of experience in…

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The AI Dilemma: Are We Relying Too Much on Automation in Marketing?

AI is popping up across marketing automation platforms, but is it really the magic solution we hoped for? Join Hannah and Mike as they discuss the…

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A Napier Podcast Interview with Cody Schneider at Swell AI

Cody Schneider, Co-Founder and CEO of Swell AI, shares his journey to founding a company that uses AI for content generation. He discusses the…

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The Changing Landscape of Marketing Automation – HubSpot vs. Marketo

Is Marketo falling behind in the marketing automation space? In this episode, Mike and Hannah discuss the rivalry between HubSpot and Marketo, with…

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A Napier Podcast Interview with Suzi McNicholas at Johnson Controls

Suzi McNicholas, Director of Marketing for Residential & Light Commercial HVAC at Johnson Controls, discusses her career in B2B technology…

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A Napier Podcast Interview with John Harrison – Schaffner

John Harrison, UK Managing Director and Global VP of Marketing at Schaffner, a global company specialising in providing solutions for EMC and power…

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A Napier Podcast Interview with Thomas Lewis – Semiconductor Marketing Leader

Thomas Lewis, an experienced semiconductor marketing leader explores the challenges of building integrated marketing campaigns in technical…

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Google’s U-Turn, HubSpot’s Dip, and Smart Marketing Tactics

Mike and Hannah discuss the latest developments in marketing automation, starting with Google’s reversal of its cookie policy changes and what this…

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