News About Napier

Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.

The Power of Brand Marketing: Transforming B2B Marketing Strategies – Sean Adams – Brand Metrics

Sean Adams, CMO of Brand Metrics, discusses brand measurement and its impact on how B2B marketers approach their advertising strategies. He…

Read More


A Napier Webinar: Attribution: The Biggest Marketing Fairytale

Register for Napier's webinar and learn why attribution might not truly reflect a campaign's success. We will cover:​​​​ Attribution models and the…

Read More


A Napier Webinar: How to Integrate AI Into Your Marketing Campaigns

Register for Napier's webinar and discover how you can quickly and effectively integrate AI into your marketing campaigns. We will cover: Where can…

Read More


Navigating the Evolving Landscape of Marketing Automation Tools

In this episode of the Marketing Automation Moment podcast, Hannah and Mike discuss exciting developments in the marketing automation space,…

Read More


Harnessing Intent Data: How to Drive Effective B2B Campaigns – Riaz Kanani – Radiate B2B

Harnessing Intent Data: How to Drive Effective B2B Campaigns Riaz Kanani, CEO and founder of Radiate B2B returns to the podcast to discuss the…

Read More


Unlocking ABM Success: How Recotap Empowers Companies on LinkedIn

Ganesh Chithambalam, Co-founder at Recotap, explores how account-based marketing is evolving and discussed the challenges marketers face when it…

Read More


Empowering Marketers with AI – Sam Mallikarjunan – agent.ai

Discover how Sam Mallikarjunan, Growth Lead at agent.ai transitioned from being an AI skeptic to an advocate, and learn about the innovative platform…

Read More


Challenging Attribution, Repurposing Content, and Elevating Email

This episode dives into the challenges of attribution in marketing, the benefits of content repurposing, and what’s new in Salesforce’s spring AI…

Read More


The Power of Audience Narratives – Francesco D’Orazio – Pulsar

Francesco D’Orazio, founder of audience intelligence platform Pulsar, joins the latest episode of Marketing B2B Tech to share his journey from…

Read More


Return on Investment or Risk of Ignoring? – Gurmeet Dhaliwal – Diodes Incorporated

Marketing and Investor Relations at Diodes Incorporated, shares his journey from engineering to marketing, and Diodes' approach to enhancing brand…

Read More


+44 (0) 1243 531123
info@napierb2b.com