I was very disappointed to see that ElectronicWorld Publishing has decided that
‘all press releases are now subject to a €50 charge for administration and handling, unless the client is signed up for our “Platinum PR Subscription”‘
I do sympathise with publications that are struggling to make ends meet in the current economic climate, but I’m not sure that turning your site into advertorial content is going to be a sustainable business model. In the past I’ve written about my disappointment when websites charge for images. Charging for editorial is another step down a very slippery slope.