Bringing the Brand to Life at MWC with Dynamic Video and Design

Enhancing event presence with stand videos and graphics that boosted brand visibility and led to continued support for major industry exhibitions.

Client: Anritsu

Objective: Video Content creation for MWC 2018, to enhance the look and feel of their Exhibition stand to further promote brand awareness

Activities: Napier developed a set of wall videos to complement their stand layout at Mobile World Congress. Napier also created the exhibition graphics, which provided a strong brand presence in terms of visual impact and also consistency throughout their stand and enhanced Anritsu as a major player in this industry

Results: The positive feedback from the client, along with Napier’s quick turnaround has established a strong sense of ‘quality and quantity’ and often provide assistance for additional key events/exhibitions for Anritsu. These further shows include ‘The ECOC Exhibition’ – Europe’s largest exhibition in the fibre optic communication technology industry and ‘The European Microwave Week’, which specialises in the future of microwave technology.