In the past we’ve conducted research about the European electronics media that has given clients and publishers a better view of the way that European engineers obtain information about products. For our latest project, we decided to look at the way distributors are perceived by engineers and purchasers in Europe. This has been a fascinating project for me, as during my career I used distributors when I was an engineer, worked for a distributor and also worked for a manufacturer with an extensive distribution network.
Our research looks at the popularity of distributors by region, allowing comparisons to be made between local distributors, pan-European organisations and global players. Some of the key findings from the research include:
We are currently finalising our summary and full reports. If you would like to get a copy of one of these reports, please email me.