ElectronicsBOM.com has gone live. This new website – from the publishers of Electronics Sourcing – aims to be a resource for the electronic components buyer.
over 1,500
Overall the site looks pretty good – it certainly has impressive content, with more than 1,500 articles posted when the site was launched. The idea is also a good one, although it may need some time until the site can really offer value to purchasers.
Although the two sites take a different approach, SupplyFrame is the obvious competitor to ElectronicsBOM, although SupplyFrame’s main focus is engineers. Despite this, I would expect purchasers to use both sites, typing in descriptions of parts to get a list of suppliers and possible devices (with ElectronicsBOM providing stories whilst SupplyFrame serves up data sheets).
SupplyFrame has been established for a considerable time (although they have yet to get rid of the “Beta” tag), so you would expect it to have considerably more content. In fact the difference is huge – just try typing in “8-bit microcontroller” or “D-type connector” into both sites to see the difference.
The content, however, may not be such an issue for ElectronicsBOM. I would expect that the content is more easily indexed by Google, and with many purchasers using Google as their first stop for search ElectronicsBOM could build a decent flow of traffic.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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