Marketing Blog
Some news, tips and tricks from the world of marketing that caught the attention of the team at Napier. Our marketing blog is where we share some of the things that have inspired, impressed or amused us.
A Napier Podcast Interview with Jason Byer – Crowdspring
In the latest episode of Marketing B2B Technology, we interview Jason Byer, Marketing and Partnerships Manager at crowdspring. At a time when…
A Napier Podcast Interview with Sam Oh – Ahrefs
As more people understand the value of SEO, competition increases. In this podcast episode, Mike chats with Sam Oh, VP of Marketing at Ahrefs who…
A Napier Podcast Interview with Darby Sieben – Unbounce
The internet is an increasingly crowded place, with competition rising and ad costs increasing. Ensuring landing pages are as optimised as possible…
Brand Guidelines: A Guide to Why, Where and How
Brand guidelines are essential in today's ever-expanding business world. Companies must look for ways to connect emotionally with customers and…
Ascend2 Email Marketing Report: Email Marketing in 2023
How often are emails deleted or even pushed to the side to be marked as spam? There are so many key points that separate the average, from spam sale…
A Napier Podcast Interview with Terri Delfino – FormAssembly
In the latest episode of Marketing B2B Tech, we interview Terri Delfino, Chief Marketing Officer at FormAssembly, an online form builder. Terri…
A Napier Webinar: Developing a Marketing Strategy for Growth: Planning for 2023
Strategy development is the foundation of great campaigns, but it can be difficult to connect your marketing strategy to your planning and execution,…
A Napier Podcast Interview with Daan Reijnders – Foleon
In our latest podcast episode, we interview Daan Reijnders, co-founder and CEO of Foleon, a content creation platform where users can create engaging…
How B2B Marketers Can Increase Engagement With Animated Content
Ross Edmonds, Senior Graphic Designer at Napier, shares his views on how animation can increase content engagement for B2B marketers. We all want…
Using PR to… Maximise Trade Show Attendance
Trade shows are a great way to get out and meet people. They can offer a fantastic opportunity to meet up with existing customers in one place, but…
