Sadly EDA Ltd: promoters of DATE and ESS UK; and publishers of several titles including ESE is in liquidation. We understand that EDA Exhibitions lost the DATE contract which triggered this move. The assets are up for sale, and we hope that perhaps the magazine will be purchased and continue under new ownership.

I think it will be difficult to find buyers for many of the EDA properties. For exaample ESE operates in a pretty crowded sector, with several European embedded titles published in English. It also doesn’t take a great leap of logic to recognise that the situation is one that National Electronics Week could exploit: by adding an embedded conference to their show, they would strengthen their event and make it difficult for any purchaser to make money from ESS.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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