Hot on the heels of the launch of, MMG has announced that Electronics Sourcing North America will be launched in April 2010. The title will launch with a circulation of over 40,000 electronics purchasing professionals, a new list that the publishers say has been 100% telephone researched from orginal SIC codes.

The launch pad for ESNA will be at the “Electronics Distribution Show” in Las Vegas and the circulation, editorial and design will take the same approach as Electronics Sourcing UK & Electronics Sourcing Europe.

It’s great to see the MMG continue to show confidence in our industry, and have the courage to continue to launch new products despite the economic situation. I hope that their confidence proves well-founded and that they show the US that magazine publishing is really not dead!