It’s not unfair that the UK has a bad reputation when it comes to shows: British engineers don’t visit as much as their German counterparts and this means exhibitors tend to put in less effort for UK events. The resulting downward spiral is as depressing as it is inevitable.
Well perhaps not! The organisers of ES Live 2012 have told me that they’ve sold out all the exhibition space. And it’s still more than two months until the event! Whilst smaller events in the UK can be successful, it’s great to hear that the team at Electronic Sourcing has put together an event that grabbed the attention of key suppliers in the electronics industry. I’m looking forward to a very busy show in 24th May 2012, with the strong roster of exhibitors pulling in lots of high quality visitors.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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