Hats off to Elektor International Media (EIM). Not only do they manage to get readers to pay for the content, but I understand that the German and English editions have both seen newsstand sales jump by about 25 per cent over the last few months. Congratulations to the Elektor team – an impressive result!

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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Germany and German Tech Publications UK and British Technology Publications