After the European Court ruled on 14 January 2010 that "a local law cannot prohibit, whatever are the circumstances, commercial practices consisting in making the entrance to a prize draw conditional on the prior purchase of a good or service, even if it is to ensure a higher level of protection of the consumer", France has finally relaxed their laws relating to promotions that offer a chance of winning a prize. I’m not a lawyer, so I strongly recommend reading the article about the changes in French law on the Marketing Law blog.

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  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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