A few weeks ago I wrote about the problems at Maker Media, and suggested that maybe this might be a reflection of companies falling out of love with the maker community.

The good news is that Make is back, but the bad news is that it’s now a community. Bad news? Surely it’s good to be a community? OK, communities are good, but the decision to ask readers to pay to become community members is simply a reflection that companies aren’t going to underwrite the costs.

Corporate memberships are being offered, so hopefully we will see some money from the big companies supporting this great publication and the amazing events, but I can’t help feeling we’re now past the over-hyping of makers as potential customers.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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