News About Napier
Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.
Transforming the Customer Journey: How Funnelytics is Redefining Funnel Visualization
We’re joined by Mikael Dia, founder and CEO of Funnelytics, a visual journey mapping tool built to help marketers optimize conversions and better…
BCF ORG Podcast – Marketing Plus with Mike Maynard
Mike Maynard recently joined the BCF ORG – The Business of Business Podcast to share insights from his marketing career and how businesses can…
The Future of B2B Marketing: Trust, AI & Human Connection
We welcome back Joel Harrison, founder of B2B Marketing and a leading voice in the industry. Four years after his last appearance, Joel shares how…
A Napier Webinar: Marketing B2B Technology in Japan
Register for Napier's webinar, and discover actionable strategies for European B2B tech companies that want to connect with prospects and engage key…
Unlocking Demand Generation: Strategies from Alex Alexin at Insightful
Alex Alexin, Head of Demand Generation at Insightful, shares how she found her way into marketing and ultimately into demand gen. She unpacks what…
Why AI Falls Short on Strategy and What Marketers Miss About Customer Journeys
In this episode of the Marketing Automation Moment Podcast, Hannah and Mike tackle the limits of AI in marketing strategy, reacting to a recent…
Why B2B Needs to Embrace Experimentation – Convert.com
Eddie Casado, Affiliate and Technology Partnerships Manager at Convert.com, an A/B testing tool, joins the podcast to explore the world of B2B…
Certified for Success: How Our Digital Team Drives Success
In today’s B2B marketing landscape, success relies on more than creativity, it demands mastery of platforms and developing your skills. That's why…
Navigating the Future of Content Management – Mark Wheeler – Storyblok
Mark Wheeler, CMO of Storyblok, shares insights into how Storyblock differentiates itself from other headless CMS providers, discusses the shift from…
From Data to Decisions – Lars Grønnegaard – Dreamdata
Lars Grønnegaard, COO and Co-Founder of Dreamdata, joins Mike to discuss data utilization in B2B marketing and the importance of understanding what…