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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
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Marketing Blog,Electronics Media News
November 26, 2011
We've been publishing Napier News in Kindle format for a couple of months - just go to Amazon and search in the Kindle store for "Napier News".…
Andy Pye to join new title Controls, Drives & Automation magazine
November 25, 2011
The new publication from Western Business Publishing, Controls, Drives & Automation magazine, has announced the appointment of Andy Pye as Consultant…
Call for papers – Batteries 2012
November 25, 2011
The organisers of Batteries 2012 have issued a call for papers, which is moving to Nice Acropolis after its success in 2011. Batteries 2012 will be…
SAME Forum announces strong results
November 22, 2011
The organisers of SAME were delighted with the results of this year's event, which attracted 31 exhibitors and 723 visitors. Whilst the show is…
Findlay Media launches Engineering Design Show
November 22, 2011
Despite the difficult of attracting British engineers to shows and events, people keep trying to launch shows in the UK. The latest is Findlay Media,…
Engineers and social media – new videos
November 21, 2011
We've added a summary of our research about the way that engineers use social media, and the implication for electronics marketing to our video…
New video – engineers want printed collateral
November 21, 2011
We recently published a tip sheet describing our research on the demand from electronics engineers for printed collateral. If you didn't get time to…
productronica announces impressive increase in visitors
November 19, 2011
The organisers of productronica announced that this year's event was attended by 38,500 visitors - an increase of about 34% over the last time it was…
New control and automation title for the UK
November 17, 2011
I was delighted to hear that Western Business Publishing is launch a brand new publication, Controls, Drives & Automation in 2012. The new title will…
Experienced Spanish editor retires
November 16, 2011
Everyone at Napier sends our best wishes for a wonderful retirement to Eugenio Rey Veiga, the popular Spanish editor from Grupo Tecnipublicaciones,…
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