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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Everyone has marketing problems
Worried about problems with trademarks: don't worry, because almost everyone has problems, even Google. In the UK, Gmail will now be replaced by…
Easy way to make a million
Student Alex Tew has come up with an idea to pay off his student loans, and probably have a nice little bit left over. He's created a web page where…
Steve Diprose leaving IEE
Steve Diprose, the sales manager who successfully drove the strategy that brought the IEE onto the list of several key advertisers in the European…
IEE seminar – Beyond WEEE
Despite many manufacturers still racing to meet the minimum requirements of the green legislation, the IEE will be running a seminar entitled "Beyond…
Louise Frampton to edit Electrical Times
Electrical Times has promoted Louise Frampton to editor to replace Boris Sedacca, who will move to Television - another publication from Nexus.…
Less restrictive interpretation of data protection rules?
The subject of European Data Protection legislation is incredibly complex, but an important part of marketing in Europe. Although Europe aims to have…
1st Congress on Wireless Sensors & Networks
Reed Electronics Group - or to give them their nice cuddly abbreviation "REG" - will be holding their first wireless sensors and networks congress on…
ED Europe surveys readers
Electronic Design Europe is surveying readers to find out more about the titles that they read and the information they want. We will - of course -…
New automotive congress for the UK
The RBS WilliamsF1 Conference Centre will play host to the first Advanced Automotive Electronics conference and exhibition on 25th January 2006.…
Star media to represent all CMP electronics titles
Star Media - representatives of the European electronics titles from CMP will be representing all CMP electronics titles across the globe. Although…