55% of B2B professionals search for information on social media*

twitter has launched their ‘related stories’ feature. This will show sites that have embedded a tweet to "surface the stories" behind the tweet. Whilst this might be a good idea, I can certainly see some opportunities for people to take advantage: I wonder who will be the first to embed a competitor’s tweet into a less-than-complementary story, turning the tweet from promotion into a real problem.


*according to a survey by MediaBistro.