Our Blogs

Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

The Role of Video in Engaging Customers – RS Raghavan – Animaker

RS Raghavan, CEO and Co-Founder of Animaker, joins the podcast to share how his passion for visual storytelling inspired a platform that makes video…

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The Next Phase of Marketing Automation: Lessons from Dreamforce and HubSpot

In this episode of the Marketing Automation Moment podcast, Hannah Kelly and Mike Maynard explore whether marketing automation as we know it is truly…

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Bodo’s Wide Bandgap Event Returns to Munich this December

Mark your calendars! Bodo’s Wide Bandgap Event returns to the Hilton at Munich airport on 2-3 December! This annual gathering of the leading minds in…

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Future Horizons: October Semiconductor Update

This October we’re pleased to share the Future Horizons Semiconductor Update. Check it out below for the latest industry insights: Executive Summary…

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STAR Media Services launches new industrial automation publication

STAR Media Services Ltd has unveiled Automation News, a new online platform dedicated to the global industrial automation sector. Launched in October…

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Building Bridges: The Role of Relationships in B2B Influencer Marketing

The importance of relationships in marketing has never been more pronounced, particularly in the realm of B2B marketing and the relationship with B2B…

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Napier Passes 2025 PRCA CMS Accreditation

We are delighted to share that Napier has successfully passed the PR Consultants Association (PRCA) Communications Management Standard (CMS)…

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Napier is certified as one of the Best Workplaces in Advertising, Media & Marketing by Great Place to Work

Napier really is great place to work. Alongside Napier being awarded globally recognised Great Place to Work Certified status, we have also been…

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E&T magazine and the IET win at the Memcom awards

Running a publication is no small task — especially in the fast-moving world of electronics and engineering. The industry is lucky to have so many…

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The GEO Goldrush – How Generative AI Is Changing Brand Visibility – Leah Nurik – Brandi

As people move away from traditional search engines and turn to AI tools for answers, Leah Nurik, Co-Founder and CEO of Brandi.ai, joins host Mike…

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