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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
CeBIT theme is another invented word
The organisers of CeBIT seem to believe that inventing words is the way to grab the attention of exhibitors, visitors and the press. In 2013, the…
Outram shortlisted for Electrical Industry Awards
We're delighted that our client, Outram Research, has been shortlisted for the Electrical Industry Awards 2012. We're looking forward to attending…
Elektor hires new sales manager for UK and Netherlands
Elektor International Media (EIM) has recruited Johan Dijk as client manager, responsible for the development of new creative commercial projects as…
Are real people following you?
There has been much made of fake accounts on twitter and Facebook, and when you read the stories you're hit with the realisation that your posts…
Elettronica Oggi has vertical focus for 2013
Next year, Elettronica Oggi will carry a number of bound-in ‘vertical magazines’ that address some of the most important technologies for the Italian…
Panasas shortlisted for UK IT Industry Awards
Congratulations to our client Panasas, who have been shortlisted for 2012 UK IT Industry awards in the Big Data Project of the year for their work…
Elektor Portugal launches email newsletter
Elektor Portugal has launched an email newsletter that is distributed every Friday to the electronics community in Portugal.
English-language version of Firmware launches
Back in March I told you that Firmware planned to launch an English-language version of the magazine. It has now arrived, and is billed as "the…
National Electronics Week announces dates for 2013
As we reported a while ago, National Electronics Week (NEW) won't be held in 2013. The good news is that they've now announced the following series…
Industrial electrics and electronics supplement for the Turkish market
Turkish magazine Endustri Dunyasi is publishing an industrial electrics and electronics supplement in September. The title reaches 8190 subscribers…