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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Event success helps Findlay expand editorial team
I got an interesting news from Peter Ring, the publisher of New Electronics, talking about the success of the Electronics Design Show. He told me…
The death of unbiased technology journalism?
i think every technology marketer should read Jim Turley's excellent article Consider the Source. It's the best analysis of the impact of the growth…
New Napier video – how to use social media to enhance B2B events
One of the most effective uses of social media in B2B marketing is to build buzz around events. Our latest video explains some of the techniques that…
Retired but still busy!
It's nice to hear that popular journalist Siegfried Best hasn't slowed down since his retirement. As well continuing to write technical articles on…
Glamourous Milton Keynes attracts electronics purchasers to ES Live 2013
Many people thought the decision to move ES Live from Reading to Milton Keynes was a brave move: not only was it taking the event away from the…
PCIM visitors up by 15%
Although I couldn't make it to the show, I'm hearing very positive comments about PCIM Europe from the Napier team who were there, our clients, and…
FAST Group acquired by Findlay Media
It's good to see that Findlay Media is looking to expand, and has acquired the FAST Group of products - FAST magazine (Fastening & Assembly Solutions…
New Napier videos on marketing technology
Having problems getting up to speed with the latest marketing technology? Perhaps our videos can help. If you're thinking of using QR codes in your…