Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
BEEAs awards open for entries
Findlay's British Engineering Excellence Awards are now open for entries. After the success of our client, Outram, last year everyone at Napier has a…
Indian shows increase space
The organisers of electronica India and productronica India, which will take place at Pragati Maidan, New Dehli from 4th to 6th September 2013, have…
New video – how to brief your agency
Want to get the best out of your agency? Improving your campaign briefs is one great way of getting other results. If your agency isn't helping you…
Weka to hold 2nd ICT Media Summit
The first ICT MEDIA SUMMIT was a real success, and it's great to see that Weka is making it an annual event. The second summit will take place in…
Svet mehatronike secures 400 paid subscribers in one month!
Svet mehatronike magazine has an interesting business model - a paid-for subscription of just 4 Euros per year. As I said in an earlier blog post,…
Italian publisher launches new strategy for online content
It's a fair critism that the biggest Italian publishers have struggled to match other countries in the quality of their online presence. This could…
Reed’s Electronics Bulletins achieve good results
Maybe we won't be saying goodbye to Reed quite as quickly as we thought. Although their closure of EPN and the move of EDN Europe to EBP seemed to…
Custom electronic magazines from OpenSystems Media
OpenSystems Media has announced their Custom E-mag Initiative, which gives clients the chance to create their own branded, lead-generating digital…
OpenSystems Media comments on changes at UBM
A great thing about blogging is that you get to write what you want: you don't need to take into account contributions from others. But there are…