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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
New title to address energy efficiency
Thomas Industrial Media, publisher of titles such as IEN Europe and PCN Europe, has announced the launch of a new title, Energy & Efficiency -…
Radio-Electronics adds training section
Following on from the recent addition of video content to Radio-Electronics.com, the site has continued to expand with the addition of a training…
Power Systems Design hires new editor for US edition
AGS Media, publisher of Power Systems Design has appointed Joshua Israelsohn as Editor-in-Chief of the magazine’s North America edition and of…
UK show sells out!
It's not unfair that the UK has a bad reputation when it comes to shows: British engineers don't visit as much as their German counterparts and this…
Why should marketing departments care about internal communications?
Internal communications isn't just a stuffy staff newsletter that is sent out every quarter: all departments should be communicating internally on a…
The Art of Obfuscating
Here is another guest post from Per Henricsson of Elektroniktidningen. Per has some strong views on how PR and marketing departments can help…
Radio-Electronics adds video
It's nice to see more publications recognising the power of online video. Radio-Electronics are the latest, with this video from MWC.
Editors get together to curate content
A new company, The Curation Company, has emerged on the electronics publishing scene. Having acquired the rights to Tech Design Forum, it plans to…
Embedded World 2012 sets new records for visitors and exhibitors
Surely it's now time to dispel the myth that the internet will kill off trade shows. The organisers of Embedded World announced this year's event was…