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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Don’t steal images for your website
December 2, 2005
Today it is really easy to pick up digital images for your website, but beware! Companies such as Getty Images are searching the web for ilicit…
Pennwell plans military title
December 2, 2005
PennWell has annouced that it plans to launch "Military and Aerospace Electronics Europe" magazine, in March 2006. Although likely to share some…
LA ELFA is legal
November 29, 2005
The row over the La Elfa readership study in Germany has been resolved, with the Hamburg court ruling the research is legal on 22nd November. To be…
What is the difference between ABC and BPA audits?
November 26, 2005
This sounds like the start of a bad joke, but is a question we have tried to understand. EPD has chosen to switch from an ABC to BPA audit so we…
ED Europe to become online title
November 21, 2005
ED Europe has battled through several problems this year, held together by the good editorial written by Paul Whytock. Momentum was lost when the…
AAE automotive conference call for papers
November 4, 2005
The first Advanced Automotive Electronics conference, to be held on 25th January 2006 at the RBS WilliamsF1 conference centre, will have three…
Another Elektronik magazine for Germany
October 31, 2005
As if the German market needed another magazine with "Elektronik" in the title! Design und Verification has announced that they will change their…
Readership survey fuels row in Germany
October 27, 2005
The La Elfa readership study, that this year was supported only by Weka has become the focus of a row between the publishers in Germany. A court has…
Control 2006 conference call for papers
October 27, 2005
The IEE has announced a call for papers for the sixth biennial Control Conference, which will be hosted by the University of Glasgow and the…
Everyone has marketing problems
October 19, 2005
Worried about problems with trademarks: don't worry, because almost everyone has problems, even Google. In the UK, Gmail will now be replaced by…
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