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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
In-Stat/MDR Electronic Design Forum, California
A new conference? The industry must be picking up! In-Stat/MDR - famed for the Microprocessor Forum and Embedded Processor Forum - has annouced a new…
Automotive Electronics Congress website is now live
Reed has been planning an automotive conference to run alongside the Mondial de l'Automobile, and the website for this event is now live. Clearly…
WIlmington sells industrial titles to Datateam
Wilmington has sold its industrial titles, including the web portal connectingindustry.com to Datateam. The sale includes the magazine Electronics,…
BPA changes name
BPA International, the most influential audit body for the electronics media, is now BPA Worldwide. The relaunch has brought a funky new logo, and is…
Check who really reads your email
Although we're trying to keep this blog focussed on the marketing for the European electronics industry, we thought that this web servce we saw…
Wilmington sells industrial titles
Wilmington has sold it's industrial portfolio of magazines (Automation, Industrial Design, Electrical Engineering, Electronics, Factory Equipment,…
Microsoft introduces minimum 10 year product support
It's not just the telecom industry that demands long-term support. Microsoft has just announced a policy of 10 year support for business and…
Colin Holland adds another job to his portfolio
Not content with being editor for Embedded Systems Europe and EETimes.co.uk, as well as covering embedded products for Electronics Express Europe,…
Online advertising hits $2.3Bn……in 1st quarter!
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) - who have been tracking online ad revenues since 1996 have announced that…
New editor for Microtechnology Europe
Nick Flaherty has been appointed as the editor of Micro Technology Europe, and will take over at the start of July. Although it is sad to see Paul…