Our Blogs

Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

Global Industry Focus Magazine Announces First Issue

In May 2021, we reported on the launch of a new digital magazine, Global Industry Focus, launched by the same team behind What's New in Electronics…

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Electronic Component Show Going Ahead in May 2022

Back in April 2021, we reported that the Electronic Component Show (ECS) which had originally been meant to take place in 2020, had been postponed…

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email is not dead

MailChimp and SharpSpring Acquired: Email is Still a Great Marketing Channel

In the last week there have been two major announcements in the world of email marketing and marketing automation: SharpSpring and MailChimp have…

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The Engineering Network Ltd Acquires Industrial Technology Magazine

Industrial Technology, the design engineering magazine has been sold by its previous owner George Bennett to the engineering publisher The…

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BEEAs Still Open for Entries

The British Engineering Excellence Awards (BEEAs) is still open for entries, with a deadline of Friday 5th November 2021.  Produced in association…

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A Napier Podcast: Interview with Naren Hariparanthaman – Social Animal

In this podcast episode, we interview Naren Hariparanthaman, Co-Founder and CEO at Social Animal, a content intelligence platform. Naren shares his…

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Big Picture Business Podcast: Mistakes Create Success Featuring Mike Maynard

Mike, Managing Director at Napier, recently sat down with Dominica Lumazar and Rory Carruthers, hosts of the Big Picture Business Podcast. In the…

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Webinar Best Practices: 5 Things We Learnt From ON24’s Webinar Series

It's no secret that the use of webinars has accelerated in the past year, as many businesses had to adapt to a new virtual approach, in order to…

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Power Systems Design Launches New TechTalk Area

Power Systems Design has launched a new area on its website named TechTalk. The new section provides readers with a range of content focusing on how…

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The Best Social Media Platforms for Your B2B Marketing Strategy

Adapt to survive was the slogan for many businesses in 2020, as the inability to do business as usual brought about a new normal. Businesses began to…

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