News About Napier
Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.
We are developing chatbots. Have we gone mad?
At Napier we have a project to evaluate and develop chatbots. Yes chatbots for B2B! I have to admit that initially I was really skeptical, but now…
We’re a Top 10 PR Agency!
Many thanks to the team at BestForWeb, which has named Napier as the number one PR agency in the South East, and a top 10 PR agency nationally. Check…
INBOUND 2017 Taught Me: HubSpot Finally Reveals the Secrets to Achieving Explosive Success on LinkedIn
Throughout my time at INBOUND, I attended several conferences surrounding a variety of subjects. This varied widely from ABM to lead nurturing, and…
Vector’s Anna Barcelos – Marketing Expert Interview
Anna Barcelos, Director of Marketing at Vector Software, is the latest marketer to have been interviewed for our marketing expert series. As a…
INBOUND 2017 Taught Me: The Importance of Look-Alike Campaigns
Most marketers are familiar with look-alike campaigns: rather than simply retargeting visitors to your website, you can build campaigns to reach…
INBOUND 2017 Taught Me: Topic Clusters
INBOUND 2017; what a week. Bringing together the best of HubSpot talent along with various marketing professionals and a few big names to add some…
The Top 15 Things We Learnt at INBOUND 2017
Recently, Napier took a trip to Boston to attend the HubSpot INBOUND conference held from the 25th-28th September 2017. As the biggest INBOUND…
Imagination’s Jo Ashford – Marketing Expert Interview
As part of our Marketing expert series, we interviewed Jo Ashford, Technology Communications Manager at Imagination. Similar to our previous…
B2B Tech Marketing Lunch: Customer Journeys and Personas
After our last successful event in April, we are hosting a lunch for B2B marketing professionals with our sister company Peter Bush Communications on…
Online Display Advertisement Performance: Size Doesn’t Matter
As the B2B Industry has developed and grown over the years, the way marketers and professionals approach advertising has had to change. In a new…