Marketing Blog - Page 2 of 18 - Napier B2B

August 2, 2018

Buyer Personas – Why are They So Important?

by Hannah Kelly

July 20, 2018

CIM Lecture notes – Week 3 – Digital tools in the marketing mix

July 19, 2018

Why isn’t Everyone Using Account Based Marketing (ABM)?

by Mike Maynard

July 18, 2018

How I Learnt About HTML Emails and Marketing Automation

July 13, 2018

3 Simple Steps for Building Personas with Vertical Industries in Mind

July 4, 2018

CIM Lecture notes – Week 2 – Integration of Online and Offline Marketing

June 28, 2018

GDPR – and they think its all over!

June 26, 2018

We Have Created Napier’s Very Own SEO Tool!

June 20, 2018

CIM Lecture notes – Week 1 – Digital disruption and The Scope of Digital Marketing

June 20, 2018

CIM Student – Where Did it all Start?

June 20, 2018

Top Industry Twitter Feeds

May 29, 2018

Getting the Pitch Right…

by Taylor Green

May 1, 2018

Why Every Marketer Should try a Spell at an Agency

by Melanie Bright

Google

April 25, 2018

Could Google’s New Rules Mean Death of the Welcome and Pop-Up Ads?

by Hannah Kelly

April 20, 2018

What is Flipboard? And why use it?

March 23, 2018

Guest Blog Post – Ian Poole -Secrets of Making a Good Video on a Budget

by Mike Maynard

March 19, 2018

Incisive Works Reveal Insight into B2B Tech Marketing for 2018

by Hannah Kelly

March 16, 2018

To Pitch or Not to Pitch

March 15, 2018

The Tradeshow Survival Challenge

February 26, 2018

We Created Napier’s Very Own ROI Calculator!

by Hannah Kelly

January 31, 2018

The GDPR Questions You Should Ask Your Agency

by Mike Maynard

January 31, 2018

Mouser’s Graham Maggs – Marketing Expert Interview

by Mike Maynard

January 29, 2018

Companies take Tracking to the Next Level by Recording Every Keystroke

by Hannah Kelly

January 22, 2018

5 LinkedIn Tactics every B2B Marketer should be Using

by Hannah Kelly

January 18, 2018

Campaign highlights from 2017