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Measurement of B2B Technology PR & Marketing

September 12, 2022

Using PR to… Generate Leads


by Patrick Brownlee-Smith

February 25, 2020

Alternatives to Meaningless Marketing Metrics


by Mike Maynard

January 9, 2019

Seven B2B Technology Marketing Predictions for 2019


by Mike Maynard

March 19, 2018

Incisive Works Reveal Insight into B2B Tech Marketing for 2018


by Hannah Kelly

February 16, 2018

Napier Feature in this year’s B2B Marketing Agencies Benchmarking Report!


by Hannah Kelly

October 27, 2017

The PR Professional’s Definitive Guide to Measurement


by Hannah Kelly

October 14, 2017

Attribution… the Key to Understanding the Potential and Impact of our Marketing?


by Hannah Kelly

June 21, 2016

AMEC launches new PR measurement framework


by Mike Maynard

March 26, 2015

What makes customers “click” on email campaigns?


by Aimee Goodsall

July 8, 2010

Will we ever be able to measure the impact of PR?


by Mike Maynard

November 8, 2007

Test and measurement day planned for UK


by Mike Maynard

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