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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
OpenSystems Media appoints Huson as European sales representative
OpenSystems Media, publishers of titles including Embedded Computing Design, Military Embedded Systems, Industrial Embedded Systems, PC/104 &…
LinkedIn overtakes twitter as most popular social media platform for B2B
The recent report from the Content Marketing Institute (CMI) and MarketingProfs, The 2013 B2B Content Marketing Benchmarks, Budgets and Trends –…
Elektor attracts 51 marketing professionals to discuss future of the publications
Elektor recently ran an afternoon session covering content and the future of the Elektor and Circuit Cellar titles, which attracted an impressive 51…
ElectronicWorld launches Android version as iPad app downloads continue to grow
ElectronicWorld Publishing tell me that their iPad app has now passed 4,500 downloads and continues to attract more readers. As a result, they have…
How to secure coverage in the business press–new tip sheet
Whilst the main audience for a B2B technology campaign is usually the technical decision-makers who buy the product, in practice there are many…
Ron Friedman appointed to sell ElectronicWorld titles in the USA
ElectronicWorld Publishing, the publishers of EIU Magazine, www.electronicscomponentsworld.com, www.electronicsproductionworld.com and their…
New embedded website in the UK
Hot on the heels of the announcement of an embedded conference, Energi-Tech has launched a new online publication that targets embedded design…
Will Google really stop linking to French online publications?
The French are getting excited over the threat from Google to stop linking to French media websites in protest against legislation that would force…