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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Are too many adverts killing digital magazines?
I've just finished reading through one of the most popular electronics titles in Europe and I'm beginning to wonder whether the high advert to…
Black Dot Publishing launches digital electronics magazine
The first issue of EIU (Electornics Industry Update) is now available. Published by Black Dot Publishing, it compelments their Electronics Components…
Googlebot – fetch my pages, please!
One of the frustrating things about website management is the time it can take for Google to index new pages. By upgrading the "add URL" to "crawl…
Call for papers – ESC Silicon Valley
UBM Electronics has issued a call for papers for ESC Silicon Valley 2012, to be held at the McEnery Convention Centre, San Jose on 26th to 29th March…
Austrian magazine adds sales to editorial role
Ronald Riska, Editor in Chief of Austrian title Elektronik Report will now have responsibility for sales, alongside his existing editorial role.…
Call for papers – Smart Systems Integration 2012
Mesago, organisers of Smart Systems Integration, which will be held from 21st to 22nd March 2012 in Zurich, have issued a call for papers. Papers…
“Electronic aid”: an awesome idea
I'm so impressed by ELEKTRONIKPRAXIS' decision to devote issue 18 to the famine in East Africa. Times are really tough for publications, and for…
Social media platforms: engineers prefer forums…but which ones?
Napier has conducted a number of research projects to understand how engineers use social media, which found that forums - and not sites like Twitter…
Call for papers – PCIM Europe 2012
The organisers of PCIM Europe 2012 have issued a call for papers for the conference, which covers a broad range of topics, including recent…