Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Yahoo! cuts advert minimum costs
Yahoo! has reduced the minimum bids for Yahoo! Search Marketing adverts. In the UK this means that bids can start from £0.05. For the electronics…
PSDE announces readership survey results
Santana Communications, the publishers of PSDE has conducted some research amongst its readers. The survey has a respectable sample of just over 300…
Bodo launches email newsletter
The first email newsletter from Bodo Arlt, editor of Bodos Power Systems has been issued. Bodo promises to issue a monthly email around the middle of…
DATE announces conference programme
The conference programme for DATE 07, to be held in Nice, France from 16th to 20th April 07 is now available. Click here to view the programme and…
Nexus media closes industrial magzines
Nexus has just announced the closure of 4 magazines, including Industrial Equipment News and Quality Today. The last issues for these titles were Dec…
IET allows advertising in journals
In an interesting move, the IET has decided to allow advertising in its academic journals. The decision provides advertisers with access to 16 titles…
New advertising rep for Spanish titles
Sergio Lorenzi is now the international advertisement for the two Spanish titles, Mundo Electronico and Productronica. His deep knowledge of the…
Electronics World transfers to St John Patrick Publishers
The sale of Electronics World by Nexus Media Communications Ltd is complete, and the magazine is now part of St John Patrick Publishers Ltd.
EDN and Darnell to bring power seminar to Europe
EDN Europe and Darnell are to collaborate to bring a Digital Power seminar and tabletop exhibition to Europe sometime in 2007. Currently details are…
Offline is the new online?
An interesting article on Clickz about the trend to move branding activities online, and move away from a slavish devotion to statistics for online…