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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
What is the difference between ABC and BPA audits?
This sounds like the start of a bad joke, but is a question we have tried to understand. EPD has chosen to switch from an ABC to BPA audit so we…
ED Europe to become online title
ED Europe has battled through several problems this year, held together by the good editorial written by Paul Whytock. Momentum was lost when the…
AAE automotive conference call for papers
The first Advanced Automotive Electronics conference, to be held on 25th January 2006 at the RBS WilliamsF1 conference centre, will have three…
Another Elektronik magazine for Germany
As if the German market needed another magazine with "Elektronik" in the title! Design und Verification has announced that they will change their…
Readership survey fuels row in Germany
The La Elfa readership study, that this year was supported only by Weka has become the focus of a row between the publishers in Germany. A court has…
Control 2006 conference call for papers
The IEE has announced a call for papers for the sixth biennial Control Conference, which will be hosted by the University of Glasgow and the…
Everyone has marketing problems
Worried about problems with trademarks: don't worry, because almost everyone has problems, even Google. In the UK, Gmail will now be replaced by…
Easy way to make a million
Student Alex Tew has come up with an idea to pay off his student loans, and probably have a nice little bit left over. He's created a web page where…
Steve Diprose leaving IEE
Steve Diprose, the sales manager who successfully drove the strategy that brought the IEE onto the list of several key advertisers in the European…
IEE seminar – Beyond WEEE
Despite many manufacturers still racing to meet the minimum requirements of the green legislation, the IEE will be running a seminar entitled "Beyond…