Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
A Sad Goodbye to Georg Steinberger
Napier was saddened to hear the news that Georg Steinberger, Chairman of European distributors organisation FBDi has passed away. Georg was…
How to Make B2B Marketing Exciting – Dan Ruby – Nobl9
Mike is joined by Dan Ruby, VP of Marketing at Nobl9, a leading reliability platform that helps manage and monitor application reliability. Dan…
Vehicle Electronics Appoint New Media Representatives
514 Media has announced that they have been appointed as the new media representatives for the automotive publication, Vehicle Electronics. The…
Elektroniktidningen Acquire New Head Of Sales and Marketing
Elektroniktidningen has welcomed Rainer Raitasuo as its new Sales and Marketing lead. Rainer has been in the industry for over 20 years, having…
WEKA Fachmedien Acquired By NürnbergMesse
NürnbergMesse Group has announced the acquisition of WEKA Fachmedien, following more than 20 years of collaboration around the embedded world trade…
New Ad Managers Join Datateam Publications
Datateam has announced the appointment of two new ad managers. Design Solutions has welcomed Harry Levy as its new Advertisement Manager. Prior to…
Navigating the Future of Marketing: Insights from Fractional CMO Andy Culligan
Ever wondered what a Fractional CMO does? Andy Culligan, the latest guest on the podcast, dives into the fascinating world of Fractional CMOs. He…
B2B Marketing in 2025. Is AI the Answer, or the Question?
This blog looks at what we can expect in terms of B2B marketing trends in 2025. From organic traffic to influencer marketing, we cover the key areas…
Building Relationships in Digital PR – Vince Nero – BuzzStream
Vince Nero, Director of Content Marketing at BuzzStream discusses the changing landscape of digital PR and SEO. Learn how BuzzStream helps marketers…
Lead Generation: The Power of Quiz Marketing – Maxwell Nee – ScoreApp
Maxwell Nee, Chief Revenue Officer at ScoreApp, joins Mike to discuss quiz marketing and how businesses can engage potential customers through…