Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Inbound Marketing: Europe is Catching Up with America
"The State of Inbound 2015”, a report by HubSpot, reveals the most successful marketing practices in over 150 countries based on a survey of 4000…
PCIM 2016 review – another successful German show
Yet again PCIM proves that trade shows in Germany are not dying: in fact they are doing really well. PCIM 2016 delivered some impressive results: the…
Facebook Social Media Report – A Study by Napier on B2B Facebook Marketing
Over 65% of businesses in the B2B technology sector think that Social Media is important to their campaigns according to our tech marketing survey…
How Native Ads Can Boost Your Digital Advertising Strategy
In January this year we conducted our ‘Tech Marketing Survey’ and asked you how you would be spending your marketing budget this year. Your answers…
Three Key Elements to Creating A Successful Landing Page Form
As we’ve discovered through previous blog posts, there are a number of key factors that can influence the success of your landing page including…
Napier Featured in Apprenticeship Service Video
Recently the Napier office was visited by a filmaker for the National Apprenticeship service. Watch the viedeo to learn more about our apprenticeship…