Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Facebook’s click-bait crackdown: implications for marketers
Facebook has announced adjustments to the way in which users see articles on its site, reducing stories with click-bait headlines - posts that tempt…
National Electronics Week and Vehicle Electronics Magazine
Vehicle Electronics Magazine has joined as a partner at National Electronics Week and will be providing a conference within the Embedded and Software…
SciVisum Appoints Napier to Drive Brand Awareness
Website performance monitoring and app testing service provider SciVisum, has appointed Napier to drive the company’s brand awareness across the UK.…
Use LinkedIn’s new enterprise sales tool for social selling
I’m sure that the vast majority of B2B marketers will, at the very least, acknowledge the value of LinkedIn for business, and with social selling…