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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Will Adblocking kill publishing?
Use of Adblocking growing at a rate of 43% per year There is a scary report from PageFair, which predicts rapid growth in the use of Adblocking…
productronica to focus on reliability and sustainability
There will be a number of "special shows" within the huge electronics manufacturing event, productronica, this year. VDMA productions…
Google Launches New AdWords Feature: Paid & Organic Report
Organic Listing Improved Paid Click Rate by 64% If you haven’t heard already, Google has introduced a new feature in the form of a paid and organic…
twitter launches related headlines
55% of B2B professionals search for information on social media* twitter has launched their 'related stories' feature. This will show sites that have…
New website launches from PSDE and BEST
A couple of new website launches to check out, with a mobile site from PSDE and a refresh that adds more rich media to BEST (Battery and Energy…
Call for papers: PCIM 2014
The call for papers for PCIM 2014, which will be held on 20th to 22nd of May 2014, is now open. Deadline for submissions is 15th October 2013.
Call for papers: Smart Systems Integration 2014
The Smart Systems Integration 2014 call for papers is now open. Abstracts can be submitted by visiting the conference website, and they must be in by…
UBM plans for the future
Revenue fell by 11% in first half of 2013. Online revenue fell by 4%. There's a great article in theMediaBriefing about UBM's plans to invest…