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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Glamourous Milton Keynes attracts electronics purchasers to ES Live 2013
Many people thought the decision to move ES Live from Reading to Milton Keynes was a brave move: not only was it taking the event away from the…
PCIM visitors up by 15%
Although I couldn't make it to the show, I'm hearing very positive comments about PCIM Europe from the Napier team who were there, our clients, and…
FAST Group acquired by Findlay Media
It's good to see that Findlay Media is looking to expand, and has acquired the FAST Group of products - FAST magazine (Fastening & Assembly Solutions…
New Napier videos on marketing technology
Having problems getting up to speed with the latest marketing technology? Perhaps our videos can help. If you're thinking of using QR codes in your…
BEEAs awards open for entries
Findlay's British Engineering Excellence Awards are now open for entries. After the success of our client, Outram, last year everyone at Napier has a…
Indian shows increase space
The organisers of electronica India and productronica India, which will take place at Pragati Maidan, New Dehli from 4th to 6th September 2013, have…
New video – how to brief your agency
Want to get the best out of your agency? Improving your campaign briefs is one great way of getting other results. If your agency isn't helping you…
Weka to hold 2nd ICT Media Summit
The first ICT MEDIA SUMMIT was a real success, and it's great to see that Weka is making it an annual event. The second summit will take place in…
Svet mehatronike secures 400 paid subscribers in one month!
Svet mehatronike magazine has an interesting business model - a paid-for subscription of just 4 Euros per year. As I said in an earlier blog post,…
Italian publisher launches new strategy for online content
It's a fair critism that the biggest Italian publishers have struggled to match other countries in the quality of their online presence. This could…