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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
EDN Europe runs first animated Flash advert
EDN Europe has run their first animated flash advert in the digital edition of the magazine. The advert is on page 5 of the October 09 issue (NB this…
SAME 2009 Results
The organisers of SAME have announced the following statistics for this year’s event: 898 Visitors 25 Exhibitors 12 Sponsors 33 Speakers The…
AUTlook to add video coverage of shows
Starting at the SMART Automation show, AUTlook is planning to offer video "highlights" of key shows, as well as the traditional written coverage.…
Dedicated Systems moves to pay-to-post system
I wouldn't want to be a publisher in the current market, and understand their need to generate revenue from as many sources as possible (let's hope…
SupplyFrame hits 2M uniques in August
So much for a quiet summer... SupplyFrame hit 2M unique users for the first time in August, an impressive achievement that they claim is the highest…
How to get better rankings in Google News
One for the publishers that read Napier News: Google has recently published a blog entry, along with a video, that explains to publishers how to…
Elektra awards shortlist
Congratulations to Jennic, LEM, Microchip, Picor and Vicor, all Napier clients shortlisted for the 2009 Elektra Awards.
Dates announced for Embedded Masterclass 2010
The Embedded Masterclass has announced that the 2010 event will take place on the 6th and 11th May at Reading and Birmingham, UK. Last year the event…
Landing pages are best
Interesting article about whether it is best to route people to the home page, category pages or individual landing pages by Gabriel Francis of the…