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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
New Electronics automotive special extends circulation
New Electronics will be running a 16 page supplement on automotive electronics in the march 22nd issue. Interestingly this issue will also extends…
Apple upsets reviewers
I like Apple, and I'd really quite like a Mac Mini. But I think that the way Apple has dealt with the review process that is so important for the IT…
Style Guides – what does the BBC think?
In the electronics industry, style guides can be pretty dull: mainly consisting of how to write technical terms and abbreviations, as well as…
Yahoo launches “test” version of contextual searches
Yahoo has launched Y!Q, an first attempt at developing a contextual search. The aim is pretty ambitious for both users and websites. If you are on a…
3GSM preview
People from the mobile comms industry will be upsetting their partners this year as 3GSM starts on Valentines day. With over 1 billion subscribers,…
DATE 2005 preview
With DATE less than a month off, anyone interested in the European EDA market should be planning their trip to Munich. EE Times UK has previewed the…
Call for papers – Reed’s Automotive Electronics Congress
A call for papers has been issued for the Automotive Electronics Congress to be held between 3rd and 5th October 2005 at the Paris Sofitel, Sèvres.…
Reed launches "Product Showcase"
Reed Electronics Group has launched Product Showcase eNewsletters tied to EPN and CIE. Apparently this idea of sending subscribers an email that…
BSP to represent Monch group publications
Customers interested in the defence market will be interested to know that BSP Media are now UK representatives for the entire range of Monch Group…
Musical chairs for UK advertising sales people
It's all change in the UK! Mark Lery is leaving Electronics Buyer and will be replaced by Colin Beck, who is leaving Electronics. Andy Pratt will be…