Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
eeNews Europe to go Fully Digital in 2021
Both eeNews Europe and Microwave Engineering Europe will cease print production and be digital only from January 2021. The move comes in response to…
Email Data and Trends from a COVID-19 World
In a world that is rapidly changing, one thing that has remained consistent through this pandemic is the need for digital marketing. Digital has been…
A Napier Webinar: Is Content Marketing too Good to be True?
Content marketing should be at the centre of any B2B marketing strategy. Without it, marketers would be unable to build trust with their audience,…
EE Times Launches EE Times Weekend
EE Times has launched EE Times Weekend, a new email newsletter which is distributed every Saturday morning. As the largest independent engineering…
Packed program for Power Electronics Forum at Virtual electronica 2020
With electronica 2020 going purely virtual this year, Aspencore will be running the Embedded Forum and the Power Electronics Forum with a variety of…
Industry Tech Days 2020 Attracts 24,000 Virtual Visitors
EETech Media’s inaugural Industry Tech Days beat the virus to attract over 24,000 attendees from countries around the globe. As the industry’s…
Bot or Being?
Are your email metrics suffering from surges in email clicks from bots? Email security bots are known as a marketer's worst enemy. These pesky bots…
Electronics Weekly Celebrate its 60th Birthday
Congratulations to the team at Electronics Weekly who are celebrating their 60th year. Founded in 1960, Electronics Weekly has released a special…
Napier Named as ‘The Most Outstanding PR Agency’ at The Electronics Industry Awards 2020
We are delighted to share that Napier was named as the winner of 'The Most Outstanding PR Agency' category at the Electronics Industry Awards 2020.…
Julien Happich replaced by Nick Flaherty as Editor in Chief at eeNews Europe
We were saddened to hear the news about long time eeNews Europe Editor-in-Chief, Julien Happich, who has had to step away from the role to battle a…
