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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
UBM puts data division up for sale, continues to scale back focus on magazines
September 26, 2012
The Telegraph reports that UBM has put its data division up for sale, as it continues to move its focus away from magazine publishing. This could…
First Zynga, next your promotion?
September 24, 2012
The Marketing Law blog has an interesting article on the potential legal risks of social gaming, asking whether some social games should be regulated…
Trading Architectures Europe: Panasas makes waves in the financial market
September 24, 2012
It's always fun to work with clients on vertical shows: they're a little different to our normal events, and we get to meet some interesting people.…
Panasas shortlisted for SVC Award
September 21, 2012
Congratulations to our client, Panasas, who has been shortlisted for a Storage, Virtualisation and Cloud (SVC) Award for their project with RAL…
Southern Manufacturing and Electronics 2013 will have more exhibitors
September 20, 2012
The organisers of Southern Manufacturing and Electronics are predicting a 25% increase in exhibitors for the event, which is still five months away!…
UK enforcement of EU cookie law takes the biscuit
September 20, 2012
The Marketing Law blog reports that some companies are very upset about the relaxed enforcement of the EU cookie law in the UK. Not surprisingly the…
Napier–an award-winning agency
September 19, 2012
We're all delighted that Napier has won six BestFor PR awards. We've received a gold award in the technology category, a silver in the national…
Wireless startups enter the Dragon’s Den
September 17, 2012
Budding technology entrepreneurs and innovative new wireless businesses from across the UK are getting in early to enter this year’s national…
Outram Research shortlisted for BEEAs
September 17, 2012
Congratulations to our client, Outram Research, who have been shortlisted for Findlay Media's British Engineering Excellence Awards. This innovative…
e-Legacy awards and departure of Paul Wolfe from EPD
September 14, 2012
Thanks to everyone at IML for a great afternoon at the e-Legacy awards yesterday. It was sad to have to say goodbye to Paul Wolfe, who is leaving for…
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